Valérie Beaulieu-James has been Executive Director in charge of sales and marketing of The Adecco Group since November 2020. She began her career as a journalist at Radio France and the French daily newspaper Ouest France. She was Director of Marketing at ECS-Allium from 1991 to 1996. Beaulieu-James then joined Microsoft where she held various management positions in marketing and sales in North America, Asia and Europe for more than 20 years.
10 March 2021 • by Peter Vogel, Patrick Reinmoeller, Karl Schmedders in Strategy • 6 min read
Family businesses traditionally pull together to survive a crisis, but the dramatic impact of the pandemic has brought even the strongest to their knees. They will have to developnew skills to adapt...
From the opportunities presented by digital marketing to the hazards of failing to grasp that brand transparency is now a crucial marketing asset, here are seven trends that are increasingly impacting your...
5 March 2021 • by Amit M. Joshi in Strategy • 8 min read
Television, video, DVD ‒ the big screen giants have adapted and survived many times before, but the rapid rise of streaming combined with enforced closure of cinemas is posing the biggest threat...
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